Business Not As Usual: 14 Email Marketing Tactics to Test Now

COVID-19 had an unprecedented and unpredictable impact on the retail industry. Several years in, we’re still learning how to deal with its impacts. However, the lessons we learned are not ones we should forget, and this guide will serve as a refresher in the essential email marketing tactics that will always serve your customers best.

Download the guide to learn more about:

• Adapting to changes in consumer behavior
• Omnichannel offerings like BOPIS and curbside pickup
• Tailoring your triggered messages
• Personalizing every element of an email
• Improving your content+commerce strategy
• Creating community with customers, loyalty members and employees