Personalized Relationship Marketing for Media Brands

 
 
 
Sailthru helps the world’s largest media companies deliver engaging, highly personalized content to their audiences across every owned media channel.
 
Reach your audience members at the right time, in the right place, with the perfect content for them — media marketing solutions fueled by zero- and first-party data.
 
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What sets us apart from the rest?

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Blend AI + Editorial

Easily blend editorial-selected content with our dynamic personalization. The foray into personalization isn’t all or nothing. Maintain full editorial control over content recommendations, and combine the power of your editorial experts with our technology to best make use of your content library.
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Easy to Implement. Easy to Use.

Unlike many others, migrating to Sailthru isn’t a nightmare. We never outsource implementation. Our in-house, full-time team will guide you through configuration and setup, data import, static email send, transactional email send, and personalized email send milestones. Once you’re up and running, marketers of all levels will love the flexibility, usability, and power of the platform.
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Single Customer View, Single Platform

No more stitching together customer data points and platforms. With Sailthru, your audience data and messaging delivery all seamlessly lives within a single platform. Consolidate your tech stack, cut costs, and save on resources while advancing your marketing strategies. No need to compromise on functionality
with us.

Must-read content for media marketers

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Guide

The 2023 Consumer Trends Index

Think connections and conversions are the same? Think again. In this global study of more than 10,000 consumers, we explore Relationship Marketing and what loyalty really means to today’s consumer.
 
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Relationship Marketing Report:

The Human Approach to Personalization

Changing your strategy to one rooted in relationship marketing, which puts the customer at the center of everything, is proving to outperform traditional marketing tactics based on stalking customers around the internet and relying on third-party data.
 
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Future-Proof Your Media Brand:

A Conversation with The Atlantic

How are media businesses navigating the fine line between data collection and personal privacy in an age of heightened consumer awareness? Find out in our webinar with Stephanie Liu, a leading analyst at Forrester Research, and Rebecca Quarls, Associate Director of Engagement at The Atlantic.
 
 

Let us show you how our relationship marketing and personalization solutions enable media brands to succeed.

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How Morning Brew Maintains Exceptional Engagement With Automation and Testing

“Sailthru has blown us away with its powerful email products and dedication to customer success. Switching to Sailthru allowed us access to automation and flexibility that just wasn’t possible before. As a rapidly growing business with lean teams, we’ve been able to save time, evolve our marketing programs, and drive results.”

JENNY ROTHENBERGER, DIRECTOR OF GROWTH

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How Personalized Email Newsletters Play a Pivotal Role at The Associated Press

“A net side effect of our Sailthru partnership is that we’re going to be in a great position going into a cookieless world. From an advertising perspective, having close to a million email addresses puts us in an awesome position to start leveraging unique identifiers and increase our onsite revenues.”


BRIAN BARTH, GLOBAL MANAGER OF DIGITAL MARKETING

Sailthru powers the leading media & publishing brands

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Ready to chat with us?

 
Talk to an expert from your dedicated account team to see how Sailthru can help your brand.

Maximize growth and retain your audience by serving up unique and sustainable experiences that drive rich engagement and secure brand loyalty. Increase revenue by building and cultivating deep, lifelong relationships with customers through efficient and scalable personalization. Capture and augment zero- and first-party data to provide a complete 360° view of all customers to enable dynamic cross-channel storytelling.

Whether you have a quick question or want to learn more about Sailthru, we have the answers and insights you’re looking for.

Talk to an Expert